Keyword research and competitor analysis

This is where every web designer or content marketing trainer will start your training because if you know what people are searching for and what keywords your competitors are concentrating on, your have a ‘heads up’ already

Google has a FREE tool for thier Adwords clients to evaluate keywords to see how many are seraching what keywords and in what country.

Google charges a lot for keywords with high demand so if you know how to find a keyword that describes your business well but is a low competition word then you can start to win that sector of the market on Googles search engine pages.

Google will show you who is top organic search for keywords and we will show you how to see what keywords your competitors are using.

This is the first lesson of our training, next is  domain purchase

Being a finance guy I have very little knowledge of IT. Luckily I have been in a position to use Alan’s expertise since meeting him in 2008, his guidance to my company has been invaluable and I still rely on his input to stay in touch with todays fast moving IT media arena” February 26, 2011

Alan Lane Director Expat money matters